"Come to IIPM, I’ll see you there." That's what SRK says to all B-School students as IIPM signs up SRK for a three year deal to host IIPM's B-School Quiz!

Be it placements at IIPM or its global initiatives, IIPM clearly seems to have remained untouched by the economic recession. At a time when even Bollywood has put its projects on hold, in a first of its kind trend setting move, the institution has now roped in the Badshah of Bollywood, SRK to host their annual business and marketing quiz, for three years. To be held in association with Planman Media's magazine, 4Ps Business and Marketing it promises to become India's premiere B-School quiz event!

When Bollywood Hungama contacted Prof. Arindam Chaudhuri, the Dean of IIPM said, "IIPM is all about bringing World-Class in terms of education as well as campus life experience for the students. The IIPM B-School festival, Amaze, is in any case the largest B-School festival in India with huge participation from International B-Schools as well. This B-School Quiz also promises to be a big international event." When quizzed about bringing King Khan to host the event, he said, "Everything we do at IIPM is grand, distinct, pioneering and above all else global. Who else in India can make an event big just by his global popularity than SRK? And to top it all he is perceived as the intelligent face of bollywood because of his economics education background, his suave marketing skills and sharp intelligence. He obviously was the natural choice. IIPM is honoured and proud that he accepted our request!" The show will be held at the IIPM campus in Satbari, Delhi.

While the King Khan of Bollywood says, "I am coming to IIPM and it will be nice to be there!"