British born make-up and henna artist Ash Kumar is the most internationally recognised name in Bollywood who has quickly captured the imaginations of the international fashion set. Bollywood is the newest inspiration to hit A-List celebrities who have been spotted adorning the elaborate styles. With delicate Indian style headwear, accessories and clothing pioneering the trend, beauty is following suit with Bollywood make-up and intricate body art taking the world by storm, think Pussycat Dolls, Slumdog Millionaire and Kylie in Bollywood.

Ash Kumar trained using the ancient art of henna and has since added his own modernistic twist producing stunning and internationally recognised designs. Ash’s work is exceptionally detailed using glitter and Swarovski crystals to create breathtaking body artistry. Ash holds the Guinness World Record for the fastest henna artist in the world which has cemented his position as a true make-up and henna icon and enabled him to earn a following of thousands who follow his art.

Ash is now a key player in the fashion community. Last year he adorned the models at the Swarovski Runway Rocks show in stunning henna and Swarovski crystal art and he has also adorned the likes of Madonna, Julia Roberts, Victoria Beckham, Sophie Dahl, Demi Moore and almost all A-list Bollywood celebrities with his art for videos, the red carpet and fashion shoots. Ash has appeared on numerous TV shows including GMTV, Sky News and CNN as an authority and leader in the Asian beauty industry and has even written a chapter for the best selling Asian beauty book, The Ultimate Guide to Beauty. Ash’s works are immortalised in the V&A museum for all to see showing that Ash’s talents go beyond and above just body artistry.

Last year, Ash launched his own product line. The Ash Kumar product range is the first of its kind, with its cutting edge quality results it is the most trusted henna product range amongst industry professionals. The product range that includes glitter pens, Swarovski crystal stick on pads and henna transfers means you can capture the magic of Ash’s creations in less than sixty seconds.

on Wednesday, June 10, 2009

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