UTV Bindass' reality show Big Switch will be hosted by Bollywood actress Genelia D'Souza
Big Switch  is a reality show where the lives of 10 rich kids are stripped back to the no frills confines of.
A Mumbai slum! The Rich Kids are each paired with a buddy from the slum  and they must fight for survival helped by their buddies.
Bindass CEO Zarina Mehta says, "Big Switch is a Life Changer both for the viewers and contestants and sets new benchmarks for Reality TV programming.
Our idea is to bring together two clashing worlds - that of the Super rich and their Slum Buddies and shatter all myths about both!
Mumbai's slums are stereotyped by the world's media. But slums are filled with stories of triumph against adversity, people with ambitious hopes and dreams, and success stories.